When you conduct global market research, there are 3 common types of research or analysis required.
Country information needed may include:
Sources to use from the web:
Sources from the library:
Identify the industry sector that your product/service fits in.
Sources to use from the web:
Sources from the library:
From the web:
Use a company's corporate site to gather financial and other information. Use business database like ABI/Inform and Business Source Complete to discover how the company is represented in news and trade articles.
From the library:
Use business database to discover how the company is represented in news and trade articles.