Vividata collects consumer information through surveys. Users use the data visualization software, Dapresy, to generate tables.
Example:

Image Source: Vividata. (2020). [Demographics by generation/age and personally watch Disney channel] [Data set]. https://vividata.ca/
Reference List Entry:
Vividata. (2020). [Demographics by generation/age and personally watch Disney channel] [Data set]. https://vividata.ca/
Note: The title is in square brackets as you need to create a title for the data you've generated. To describe the item, "Data set" is added and is also in square brackets. The generated data will probably be presented in your paper or presentation as a table or as a graphic. Follow the Tables and Figures recommendations for in-text citations.